We have tried to answer the most frequently asked questions about the IWB, but please contact us if you want to know anything we haven’t addressed.

Our Inspiration

Lastly, you might ask “what was the inspiration to develop IWB, was it Cecil?”

The IWB’s answer would be ‘Absolutely.’ As Elsa the lion inspired the Born Free Foundation to form over 30 years ago, Cecil has been IWB’s inspiration to strive to protect his pride of lions, his species and all the other vulnerable species in the World’s Animal Kingdom:

“His [Cecil’s] death, however, is an embarrassment to us all – an act far more senseless and brutal than any nature could ever conceive.”

July 2015, Professor Macdonald
Founder of the Wildlife Conservation Research Unit at Oxford University Wild CRU